Ukuqhuma kwe-e-commerce yakwaSirayeli, baphi ababoneleli bezinto ngoku?

Ngo-2020, imeko kuMbindi Mpuma yazisa utshintsho olukhulu-ukusekwa kobudlelwane bezozakuzo phakathi kwama-Arabhu kunye noSirayeli, kunye nokujongana ngqo nomkhosi kunye nezopolitiko phakathi kwelizwe lama-Arabhu kuMbindi Mpuma kunye noSirayeli kuthathe iminyaka eliqela.

Nangona kunjalo, ukuqhelaniswa kobudlelwane bozakuzo phakathi kuka-Israel kunye ne-United Arab Emirates kuye kwayiphucula kakhulu imeko yelizwe lakwaSirayeli yexesha elide kuMbindi Mpuma. Kukwakho notshintshiselwano phakathi kwegumbi lezoRhwebo lakwaSirayeli kunye negumbi loRhwebo laseDubai, elilungele uphuhliso loqoqosho lwasekhaya. Ke ngoko, amaqonga amaninzi e-e-commerce nawo ajika ingqalelo yawo kuSirayeli.

Kwakhona kufuneka senze isingeniso esifutshane kulwazi olusisiseko lwemarike yakwaSirayeli. Kukho malunga ne-9.3 yezigidi zabantu kwa-Israyeli, kwaye ukugutyungelwa kweefowuni eziphathwayo kunye nenqanaba lokungena kwi-Intanethi liphezulu kakhulu (inqanaba lokungena kwi-Intanethi yi-72.5%), iiakhawunti zokuthenga ezinqumla umda ngaphezulu kwesiqingatha sengeniso yorhwebo ye-e-commerce, kunye ne-75 I-% yabasebenzisi ikakhulu bathenga kwiiwebhusayithi zangaphandle.

Ngaphantsi kwe-catalysis yobhubhane ngo-2020, i-statista yeziko lophando iqikelela ukuba intengiso ye-e-commerce yase-Israel iya kufikelela kwi-US $ 4.6 yebhiliyoni. Kulindeleke ukuba inyuke iye kwi-8.433 yeebhiliyoni zeedola zase-US ngo-2025, kunye nezinga lokukhula lonyaka elihlanganisiweyo le-11.4%.

Umvuzo wonyaka wamaSirayeli ngo-2020 yi-US $43711.9. Ngokwezibalo, i-53.8% ngabasebenzisi abangamadoda kwaye i-46.2% eseleyo ngabasetyhini. Amaqela asebenzisa iminyaka yobudala ngabathengi be-e-commerce abaneminyaka eyi-25 ukuya kwi-34 kunye ne-18 ukuya kwi-24.

AmaSirayeli angabasebenzisi bamakhadi okuthenga ngetyala, kwaye i-MasterCard yeyona idumileyo. I-PayPal isiya ithandwa kakhulu.

Ukongeza, zonke iirhafu ziya kukhululwa kwizinto eziphathekayo ezinexabiso elingekho ngaphezu kwe-$ 75, kwaye iirhafu zempahla ziya kukhululwa kwiimpahla ezinexabiso elingekho ngaphezu kwe-$ 500, kodwa i-VAT iya kuhlawulwa. Umzekelo, iAmazon kufuneka ihlawulise i-VAT kwiimveliso ezibonakalayo ezinje nge-e-ncwadi, endaweni yeencwadi eziphathekayo ezixabisa ngaphantsi kwe-75 yeedola.

Ngokwezibalo ze-ecommerce, ingeniso ye-e-commerce yakwaSirayeli ngo-2020 yayiyi-5 yeebhiliyoni zeedola, inegalelo kwizinga lokukhula kwehlabathi ngama-26% ngo-2020 ngesantya sokukhula sama-30%. Ingeniso evela kwi-e-commerce iyaqhubeka nokukhula. Iimarike ezintsha ziyaqhubeka nokuvela, kwaye imarike ekhoyo inamandla okuqhubela phambili uphuhliso.

KwaSirayeli, i-express ithandwa kakhulu kuluntu. Ukongeza, kukho amaqonga amabini amakhulu e-e-commerce. Enye yi-Amazon, kunye neentengiso ze-US $ 195 yezigidi kwi-2020. Enyanisweni, ukungena kwe-Amazon kwimarike yase-Israel ekupheleni kwe-2019 kuye kwaba yinto yokuguqula i-e-commerce yase-Israel. Okwesibini, i-sheen, enomthamo wentengiso we-US $151 yezigidi ngo-2020.

Ngexesha elifanayo, elichaphazelekayo ngubhubhane, amaSirayeli amaninzi abhalisiwe kwi-eBay kwi-2020. Ngethuba lokuqala lokuvalwa, inani elikhulu labathengisi base-Israel babhalise kwi-eBay kwaye basebenzisa ixesha labo ekhaya ukuthengisa izinto ezindala kunye ezintsha ezifanelekileyo ukusetyenziswa ekhaya, ezifana nezinto zokudlala, imidlalo yevidiyo, izixhobo zomculo, imidlalo yamakhadi, njl.

Ifashoni lelona candelo lemarike likhulu kwaSirayeli, libalelwa kwi-30% yengeniso ye-e-commerce yakwaSirayeli. Ilandelwa yi-electronics kunye nemithombo yeendaba, i-26%, izinto zokudlala, izinto zokuzonwabisa kunye ne-DIY accounting ye-18%, ukutya kunye nokunyamekela komntu kwi-15%, ifenitshala kunye nezixhobo zombane, kunye nezinye i-accounting ye-11%.

I-Zabilo liqonga le-e-commerce lasekhaya kwaSirayeli, elithengisa kakhulu ifenitshala kunye nezixhobo zombane. Kwakhona lelinye lamaqonga akhula ngokukhawuleza. Ngo-2020, ifumene ukuthengisa malunga ne-US $ 6.6 yezigidi, ukonyuka kwe-72% kunonyaka ophelileyo. Kwangelo xesha, abarhwebi beqela lesithathu bathatha isabelo sexabiso eliphambili kwiitshaneli ze-E-commerce kwaye ikakhulu bathenga iimpahla kubathengisi be-intanethi eTshayina naseBrazil.

Xa i-Amazon iqala ukungena kwimarike yase-Israel, yayifuna umyalelo owodwa ongaphezulu kwe-$ 49 ukubonelela ngenkonzo yokuhanjiswa kwamahhala, kuba inkonzo yeposi yase-Israel ayikwazanga ukuphatha inani leephakheji ezifunyenweyo. Bekufanele ukuba ihlaziywe ngo-2019, nokuba yenzelwe bucala okanye inikwe inkululeko ethe chatha, kodwa yahlehliswa kamva. Nangona kunjalo, lo mgaqo waphulwa ngokukhawuleza ngubhubhane, kwaye iAmazon nayo yawurhoxisa lo mthetho. Yayisekwe kubhubhani owaphembelela uphuhliso lweenkampani zalapha ekhaya kwaSirayeli.

Inxalenye yolungiselelo yindawo yentlungu yemarike yeAmazon kwaSirayeli. Amasiko akwaSirayeli awazi ukuba angajongana njani nenani elikhulu leephakheji ezingenayo. Ngaphezu koko, iposi yakwaSirayeli ayisebenzi kwaye inexabiso eliphezulu lokulahleka kwepakethi. Ukuba iphakheji idlula ubungakanani obuthile, iposi yakwaSirayeli ayizukuyihambisa kwaye ilinde umthengi ukuba athathe iimpahla. I-Amazon ayinalo iziko lendawo yokugcina izinto kunye nokuthutha iimveliso, Nangona ukuhanjiswa kulungile, akuzinzile.

Ke ngoko, iAmazon yathi isikhululo se-UAE sivulekele abathengi bakwa-Israeli kwaye inokuthutha iimpahla ukusuka kwindawo yokugcina impahla ye-UAE ukuya kwaSirayeli, esisisisombululo.


Ixesha lokuposa: Aug-04-2021